Words to help you learn... and escape.

A few well chosen words can be critical to the success of your product. In some cases, the words are the product. I'll help you communicate the fun that's waiting inside the box - the bits you need to read and the bits you want to read.



Games

Working on some of the biggest brands and licences in entertainment, I have written instructions, packaging copy and trivia for all kinds of games - aimed at kids, adults and seniors...

 

Do you need a back story to set the scene? Need someone to research and write product specific copy? Whatever the game or the setting, I can write pack copy, scripts, captions and content to bring the fun to life.

Harry Potter board games - instructions and pack copy
Hello! board game - trivia research and writing

Bezzerwizzer game - trivia writing and project management
Befuddled, Bemused & Bewildered - trivia
Click to read sample copy
Moshi Monsters Monstro City Game - research and content writing

When games come out of the box, they need to come alive. Working in the industry since 1990, I understand the dynamics of game play, what it takes to sell a product off the shelf and how players can get the best out of every game.

Pictionary - rules and pack copy
Lotus history for XBox
Click to read sample copy


Toys and creative play

Need to refine the script for a talking toy, or get it translated into all sorts of languages? I can help as part of your research and development process to explore ways you can use product, design extra features and help the end user understand and enjoy it to the max.

Ben 10 card maker - Product branding development
i-Sobot voice-activated robot - instructions
Tatty Teddy interactive talking bear - instructions
Paper FX craft kit - Project book and packaging

I'll work with your designers and marketing team to help you communicate the function and personality of your brand, be it for assembly instructions, brand names, pack call-outs, electronic voice, product warnings and more. And I can make sure none of this gets lost in translation.

Crayola augmented reality colouring set - translations
Teletubbies Play Mat - translations
Shaker Maker - instruction writing and translations


Call me about your next project, whatever your manufacturing sector. I can apply my experience across a range of disciplines.